Promoting sustainable meals in online food delivery
We partnered with Green Nudges, a leading behavioral design consultancy, to deliver a workshop for an international online food delivery platform.
The session combined the latest behavioral science research with practical guidance on influencing consumer food choices.
Our focus was on:
Increasing the selection of plant-based meals by leveraging choice architecture, framing, and nudges.
Reducing meat consumption through subtle, evidence-based behavioural interventions.
Sharing best practices that translate research insights into measurable, real-world impact.
The workshop enabled the client to design more effective features to upsell sustainable choices while enhancing user engagement and supporting their ESG objectives.
‘Sophie is a highly skilled scientist with an exceptional knowledge of research methods and the psychology behind effective behavior change.’
Dr Beth Parkin, Associate Professor, University of Westminster
Let’s work together
We're eager to hear about your projects, ideas, and needs, and hope we can work together to drive meaningful change for people and planet.